New York: USA Kylie Kelce’s podcast, “Not Gonna Lie,” started as a leap into the unknown and quickly turned into something much bigger. She launched the show late in 2024, and since then, it’s become a weekly place where Kylie talks honestly about parenting, social media, women in sports, and life beyond being labeled “a football wife.” The podcast drops new episodes every Thursday and features guests from pop culture and sports who bring real conversation, not just publicity moments.
Listeners noticed fast. Within months, Kylie’s candid style and relatable episodes helped “Not Gonna Lie” climb podcast charts on major platforms. Some coverage even flagged the show’s rapid rise in popularity as a sign that audiences are hungry for warm, real talk mixed with behind-the-scenes family stories. If you’re into podcasts that feel like a chat with a friend over coffee, this is exactly that vibe.
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Part of the buzz comes from Kylie’s access to a very public family and the way she uses it. She’s married to Jason Kelce, and their family life sometimes overlaps with NFL headlines, but Kylie keeps most of the focus on honest, human moments.
That genuine tone shows up in episodes where she and guests unpack parenting wins, social media pressure, and being women in sports spaces. Her Instagram and podcast channels amplify short clips and behind-the-scenes moments, which keep listeners coming back between episodes.
So what’s the “one rule” Kylie says guides everything at home?
In a recent chat, she revealed a simple but strict rule she used during Jason’s NFL days: certain behaviours that could hurt family stability simply weren’t allowed and that boundary helped keep family life steady through the chaos of games, travel, and public attention. Kylie’s point wasn’t about control; it was about protecting the family’s emotional safety and routines when everything else felt unpredictable. That kind of practical, protective rule is something a lot of listeners found refreshingly real.
Kylie’s podcast growth hasn’t gone unnoticed by the industry. Besides chart movement and social media chatter, the show earned early recognition with an award nomination, which Kylie celebrated with followers and thanked listeners for their support of the project’s quick momentum. For creators, that kind of validation often means more doors open: bigger guests, branded partnerships, and more production resources to make the show even better.
Why does this matter for podcast fans or your average reader?
First, Kylie’s success shows how authenticity sells, not flashy promos or constant publicity. People want real talk, especially around parenting and the daily juggling act of modern life. Second, her approach is a reminder that boundaries can be powerful. Saying “this is what matters most to us” resonates with parents and couples who balance careers, travel, and public attention. Third, her move from private life into public conversation offers a blueprint: start small, be honest, and treat your platform like a space for helpful, human stories.
Quick tips if you want to follow or cover Kylie’s podcast: subscribe on major platforms like Spotify and Apple Podcasts so new episodes land automatically; follow the show’s social accounts for short clips; and listen to an episode where Kylie interviews family or longtime friends to get the clearest sense of her style. For writers and podcasters, Kylie’s rise is a case study in how personal stories, consistent posting, respectful boundaries strong audience growth.
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Kylie Kelce turned something scary, starting a podcast, into a trusted voice for many listeners. She keeps it simple, honest, and protective of what’s most important at home. That “one rule” she lives by? It’s less about drama and more about grounding the family through real life, which is exactly the kind of thing listeners want to hear.
